Startup Over Lunch: A 60-Minute Marketing Strategy for New Business Owners
Dream of starting your own business but stuck wondering where to begin?
“It makes it very clear for businesses to understand where to start. I particularly love the ‘Apply Your Knowledge’ sections. They’re packed with specific action steps that readers can implement immediately. Use this book to move from word-of-mouth growth to a more purposeful, scalable business.”
Arpine Babloyan,
vice president of global demand generation,
ThreatConnect
You don’t need a fancy degree or a big budget. Just a clear plan you can act on now. In Startup Over Lunch: Marketing Strategy in 60 Minutes to Fire Up Your Business, I deliver a no-nonsense, jargon-free guide to kickstart your idea in just one hour. I make the complex simple and empower everyday dreamers to turn ideas into reality.
This book is your lunch-break blueprint, packed with practical steps, real-world examples, and exercises you can start using before your coffee gets cold. Whether you’re sketching ideas on a napkin or ready to launch, this book gives you the tools to build a business that connects and converts.
In just 60 minutes, you’ll learn how to:
Find your ideal customer fast, so you focus on who matters most.
Craft a Unique Value Proposition that makes your business pop.
Choose marketing channels that deliver big impact on a small budget.
Stretch your dollars for results, even if you’re starting at zero.
Create sales materials and content that turn interest into sales.
Share your brand story online to build authentic connections.
Track key metrics to amplify wins and ditch what’s not working.
My proven strategies, honed through decades of corporate and startup success, make this the go-to guide for beginners. Grab Startup Over Lunch: Marketing Strategy today and start building your dream business—right over your next meal!
Who is this marketing strategy book perfect for?
Aspiring entrepreneurs overwhelmed by too much advice.
Freelancers, side hustlers, and content creators ready to grow their income.
Crafters, makers, and knowledge experts turning skills into a business.
Business owners relying on referrals but eager to market intentionally.
Local service providers seeking more clients.
Stay-at-home parents, veterans, or grads ready to work for themselves
Start Your Own Business series. Learn how to launch your business in 60 minutes.
The ebook version of my Marketing Strategy book is currently available with the paperback version available on October 23rd. Startup Over Lunch: Sales Strategy in 60 Minutes to Fire Up Your Business will be released by year’s end. Next comes Staffing Strategy and then Funding Strategy.
To get a reminder as soon as each book in the series is available, drop your email below and I’ll notify you.