Trade Show Planner: Post-Show Shipping
Your 12 month trade show checklist
Assessing post-show shipping requirements is just one task in a large checklist you’ll need to complete as a trade show exhibitor. Review my entire pre-show, on-site, and post-show checklist of exhibitor planning activities.
Trade Show Planning:
Review Post-Show Shipping Requirements
1 MONTH TO GO. PRE-SHOW ACTIVITIES.
When your trade show is over, it is not uncommon for shipments to be split, with the booth and extra collateral shipped directly to the next trade show and show-specific signage sent back to your office.
Review all the materials you are shipping to the show and determine which materials will be shipped back to your office, to the exhibit house, or on to another show after this show is over.
This detailed planning is required to determine which pieces of the booth should be placed in which crates to enable them to be split up post-show.
CONTINUE YOUR TRADE SHOW PLANNING WITH RELATED CHECKLIST ITEMS.
Are you new to trade show exhibiting and feel completely overwhelmed?
Trade Show 411: The Essential Guide to Exhibiting Like a Pro is a must-have for marketers and small business owners. It gives you both the strategy and action plan to set you off on the right foot. By linking your pre-show marketing strategy to onsite activities and post-show follow-up, you’ll get the most out of your sales and marketing efforts and maximize your trade show results.
