Startup Over Lunch: A 60-Minute Funding Strategy for New Business Owners
Who is this Funding Strategy book perfect for?
Aspiring entrepreneurs frozen by information overload and terrified of risking the household savings on an unproven idea.
Makers, crafters, and product creators struggling to fund their first production runs without taking on high-interest personal debt.
Freelancers and gig workers who have the skills to make money but lack a predictable budget to transition out of their day job.
Corporate professionals who need to build a financially stable and realistic exit strategy before walking away from a steady paycheck.
Stay-at-home parents ready to launch a flexible side hustle by maximizing the resources they already own at home.
Veterans and transitioning service members eager to translate their operational expertise into business equity without needing a corporate network.
Stop waiting for deep pockets. Start funding your dream with confidence.
Most people think starting a business requires a lot of money or connections. If you don't have either, it's easy to feel behind before you even begin. But traditional advice that tells you to take on heavy debt or spend a fortune trying to look like a business is wrong. You don't need a massive bank account or a wealthy investor to launch. You need a clear, common-sense plan to move from your initial idea to your very first sale without blowing your personal budget or your confidence.
I wrote Startup Over Lunch: Funding Strategy in 60 Minutes to Fire Up Your Business to cut through the information overload and give you a straightforward blueprint you can act on in just 60 minutes.
As an entrepreneur who successfully bootstrapped my own consulting firm, I know how to build a real operation completely from scratch. I've lived through the exact same financial hesitation and anxiety before stepping out on my own. I know what it feels like to worry about financial risk. I wrote this book as a peer who has navigated the terrain under tight constraints, and I know exactly how to help you launch safely without risking your livelihood.
This isn't a get-rich-quick book. It's a tactical guide focused on getting you real results.
In exactly one hour, you'll learn how to:
Uncover your hidden assets by mapping out the skills, space, and tools you already own to slash upfront costs.
Build a bare-bones startup budget that separates what you absolutely need right now from what can wait.
Identify low-risk alternative funding like community microloans, local grants, and barter agreements.
Launch strategic presales so early customers happily fund your inventory or launch costs.
Establish simple weekly money habits to manage cash flow and reduce financial anxiety.
This book is for makers struggling to pay for their first production run, freelancers and gig workers looking to build a stable income stream, corporate professionals crafting a financially stable exit strategy, stay-at-home parents creating a flexible side hustle, and veterans translating their operational discipline into business equity.
You don't need to be rich to build something that lasts. You need a system to make money under constraints. Grab your copy of Startup Over Lunch: Funding Strategy in 60 Minutes to Fire Up Your Business today, clear away the confusion, and take your first definitive step toward a self-sustaining financial future.
RELEASE DATE, SPRING 2027.
Start Your Own Business series. Learn how to launch your business in 60 minutes.
The ebook and paperback copies of the Marketing Strategy book are currently available.
Startup Over Lunch: Selling Strategy in 60 Minutes to Fire Up Your Business will be released in October 2026. Then comes Staffing Strategy and Funding Strategy.
To get a reminder as soon as each book in the series is available, drop your email below and I’ll notify you.

